We occupy a unique position at the intersection of the sports and media industries that is based on two business pillars:

• SterlingSportsradar

  provides federations, Teams, Schools, Universities, Colleges, leagues and competitions with cutting-edge technologies and services to unlock the full power of data and content. We support organizations in engaging their fans, while creating new revenue streams to invest back into their sports. Such services comprise the trading of media usage rights (incl. video production services) of its customers. Big data is proving that sports are more than just physical games. Now, they’re also a numbers game. Soccer, basketball, Rugby, and cricket etc all rely on big data to maximize player efficiency and predict future performances.

• SterlingSportsradar Over-the-Top (OTT)

  solution enables rights holders to deliver and monetize the highest-quality sports video content and live streams directly to their fan base. Our services provide a highly sophisticated video streaming website based on the corporate identity of our respective partners, enabling customers to stream online content. – The appetite for sports data and content remains insatiable, so sterlingSportradar’s Sports Media division has developed into the premium partner for broadcasters, digital publishers, fantasy sports operators, social networks, tech companies and sponsors, to offer the most comprehensive and flexible sports data service on the market.

• Sterling Mchezaji

  – Sterling Mchezaji platform is committed to advancing sports data usage by media, teams, governing bodies, Universities, Schools and sport at large. Data and statistics play a huge role in the industry. From historical data and fundamental scorekeeping to algorithmic performance forecasting and extremely specific player statistics, big data is the industry’s most valuable player. Data lets teams and organizations track performance, make predictions and be decisive on the field. Off the field, analysts, commentators and fans use data constantly — whether it’s to provide play-by-play explanations, discuss predictions or league decisions.

Sterling seeks to be leader in understanding and leveraging the power of sports data and digital content for its clients around the world. By provide cutting-edge solutions and services to media companies, bookmakers, sports federations and state authorities.


Sterling seeks to be leader in understanding and leveraging the power of sports data and digital content for its clients around the world. By provide cutting-edge solutions and services to media companies, bookmakers, sports federations and state authorities.

STERLING SPORTING, ARTS AND SOCIAL CLUB

“Meet People, Stay Active Have Fun”

Sterling Sporting, Arts & Social Club is perfect for youth, young professionals, and the “young at heart”. We offer a unique opportunity to meet other physically and socially active individuals. From Football, Basketball, Tennis, Music, Craft & Swimming